The blog of William Barton, an interaction design expert and front end developer with a keen interest in usability and accessibility.

Visual Research Thinking

Published on 7 November 2011

This evening I attended a talk by Dr. Vanessa Brown about visual research thinking as part of the MA generic lecture series.

She used her research as a vehicle to deliver the information about different research strategies. I have compressed my notes and I am adding some key points i wanted to keep here for later reference.

Visual Research Strategies:
Reading for visual research
Classifying – grouping around ideas
quantifying – counting
Contextualising – looking beyond the image
Don’t forget… randomising (it doesn’t have to be in that order).

There were also some good pointers for semiotic analysis which are:

Always frame the article with a genre for example an advert, a painting, a magazine cover.
Denotation: Contents of the image – list of contents
Connotation: What the content suggests separately and together.